Custom Packaging & Kitting: How Distributors Can Add More Value

Sep 26, 2025

When it comes to promotional material, it's not always about what's inside the box – how it's packaged, and its overall presentation can turn everyday items into premium, gift-worthy experien...

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From Fireworks to Festivals: How Distributors Can Leverage Holidays for More Sales

Sep 12, 2025

For distributors, national holidays aren't just days off, they're ready-made marketing opportunities. Each holiday comes with its own built-in theme, emotional connection, and promotional potential...

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Smart Swag: How AI & Personalization Are Changing the Promo Product Industry for Distributors

Aug 22, 2025

As a promotional product supplier, we've seen firsthand how technology continues to shape the industry. AI and data-driven personalization are transforming the promotional product space, giving dis...

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Understanding the Buying Behavior of Corporate Clients: What They Look for in Promo Products

May 23, 2025

As a distributor of promotional products, understanding the buying behavior of corporate clients is critical to delivering value and driving sales. While it may seem like they just want some brande...

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Are Your Buyers In A Startup Environment? The Best Product Pitches for Small Businesses

May 9, 2025

Startups and small businesses may not have the budgets of corporate giants, but they have something just as valuable: a need to stand out. When it comes to startups and small businesses, it's not j...

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Promo for Pet Lovers

Nov 1, 2024

Anyone with an animal in their life knows that an owner's love for their pet knows no limits. With all the pet love out there and approximately 86.9 million families owning a pet, this creates an o...

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How to Market Your Calendars

Aug 16, 2024

Whether it goes on the wall, sits on a desk, or fits in a bag, a good calendar gives you 365 days of advertising! They can be included in several marketing initiatives, making them suitable for vir...

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Fall Hashtag Days

Aug 2, 2024

Now that the summer pool parties, barbecues, and picnics are a thing of the past, it's time to say hello to fall! As a distributor of promo there are tons of opportunities to boost your sales duri...

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Promo for Employee Recognition

May 3, 2024

Summer is here which means that it's time for companies to give their employee recognition programs a much-needed refresh. Both large and small companies will be in the market for appreciation gif...

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Why People Love Promo: Strategies to Sell More Products

Sep 1, 2023

As promo professionals we know the value of our industry, however, it is up to us to educate the public about the benefits of including promotional tools in a variety of marketing campaigns. Break...

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Health and Wellness Promo

Aug 4, 2023

In recent years self-care has become a priority in North American culture. Regardless of age, people have come to realize that maintaining good health and wellness practices is key to a long, happy...

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Going Wild for Promo

Jul 21, 2023

Summer is the perfect time to inspire your clients' upcoming promotional campaigns. This season, encourage them to personalize new products as part of their marketing efforts. With school being ou...

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Promo for Real Estate

Jul 7, 2023

Anytime you are pitching products to a specific market, it's a good idea to understand your client's profile and their customers' needs. The real estate sector has a number of potential clients loo...

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Targeting the Education Sector

Jun 9, 2023

Education remains one of the top markets in the promotional products industry. Distributors should continue to target this sector with an array of options that range in price. From goodies that can...

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Make the Most Out of the Holidays

Feb 17, 2023

The start of the year is a great time to plan and build out your marketing schedule for the upcoming months. As a distributor, you know the importance of building promotions that use seasonally rel...

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Promos for Animal Welfare Groups

Dec 9, 2022

Nonprofits and charities are constantly looking for effective ways to spread the word about their cause. Within this group, there is a more niche market that can greatly benefit from using promo pr...

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Year End Target Markets

Oct 21, 2022

The end of the year is among us which means your clients need corporate and employee gifts, as well as awards to celebrate their business results. Encourage them to show gratitude for the work, sac...

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Help Your Customers Fall for Fall

Aug 12, 2022

Timing is very important in the promotional products market. Although no one likes to think about the summer coming to an end it is crucial to begin preparing for the next season. Fall time is fill...

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Perfect for Getting Back to School

Jul 22, 2022

It's summertime and while most people are planning pool days, vacations, and holidays, as a distributor this is the perfect time to start thinking about back-to-school promotions. At first glance, ...

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Show Them the Value of Customization Option

Apr 29, 2022

Part of being an insightful, industry-leading distributor of promotional products is having the ability to determine which imprint methods are suitable for each item and occasion. Decoration option...

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Food, Drink, and Restaurant Promotions!

Oct 15, 2021

After a year filled with challenges, the restaurant industry has managed to get back up on its feet and make a heroic comeback. Now that sales have started to pick up and the threat of another clos...

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